Content strategy is essential to ensure you brand remains relevant and captivating. The style and aesthetic of a brand’s content gives customers an insight into the lifestyle and community surrounding your brand and why they should want to be a part of it. Social media platforms are all about visuals, so creating visually exciting content is what will draw interest and encourage customers to engage with you. This is what you will receive as part of a bespoke content strategy:
+ A bank of captivating images and/or videos that conveys the lifestyle and aesthetic associated with the brand.
+ Curated captions and hashtags to optimise your strategy.
+ A blue print of the most optimal types of content, considering your brand goals.
+ Paid ad recommendations to reach even greater audiences.
+ Feed layout and design, including filters, arrangement of content and brand lifestyle development.
+ Research on the successful content of other brands in your industry.